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POLL: Americans' Hope for Objective Media Is 'All But Lost' #Political

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This is bad news for the media, but it would seem impossible for anyone consuming today's daily reporting to tell a pollster it's unbiased and holds all sides accountable. Here's a summary of the findings. 

Americans see increasing bias in the news media. Many feel the media’s traditional roles, such as holding leaders accountable, are compromised by bias, with nearly three-quarters (73%) saying they see too much bias in the reporting of news as “a major problem,” up from 65% in the 2017 Knight/Gallup study. They see it in their own news sources (56%), and 7 in 10 are concerned about bias in the news other people consume.

Americans think the media is pushing an agenda. More than 8 in 10 Americans say that when they suspect an inaccuracy in a story, they worry it was intentional – because the reporter was misrepresenting the facts (54%) or making them up (28%). That's pretty harsh. Only 16% said they thought the inaccuracies were innocent mistakes. When it comes to news sources they distrust, nearly 8 in 10 Americans (79%) say those outlets are trying to persuade people to adopt a certain opinion. 

Distrust in the media cuts along partisan lines. Although overall, Americans view the media more negatively than positively, there's a massive divide in opinion based on part. The breakdown: 7 in 10 Republicans (71%) have a very or somewhat unfavorable opinion of the news media, versus 22% for Democrats and about half of independents (52%). 

A majority of Americans say the media are under political attack – but are divided by party on whether it’s warranted: While people from all political persuasions agree that the media is being politically attacked, 70% of Democrats say those attacks are not justified, while 61% of Republicans say they are.

Despite the findings, Americans think the media is vital for democracy. The vast majority of Americans (84%) say that the news media is “critical” (49%) or “very important” (35%) to provide accurate information and hold the powerful accountable.

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from Newsbusters - Welcome to NewsBusters, a project of the Media Research Center (MRC), America’s leading media watchdog in documenting, exposing Follow News Busters


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via Newsbusters - Welcome to NewsBusters, a project of the Media Research Center (MRC), America’s leading media watchdog in documenting, exposing - News Busters

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