SAD: NBC Nightly News Has Lowest Ratings Ever
“NBC Nightly News” ratings plummeted during their 2017-2018 TV season, marking their lowest rated year to date.
According to The Wrap, NBC Nightly News suffered “its lowest September-to-September year ever.”
The Lester Holt-led show still beat out David Muir’s program with 1.851 million viewers in the key adults 25-54 demographic, which marks the 22nd straight season NBC has held that advantage over CBS and ABC’s “World News Tonight,” reported The Wrap.
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“World News Tonight” won the year in total viewership, with 8.637 million viewers for the 2017-2018 season.
The report continued, stating that the NBC show “delivered its lowest-rated year ever in both total viewers and the all-important adults 25-54 demographic, according to available numbers dating back to Nielsen electronic data began in 1991.”
The program anchored by Lester Holt dropped to an average of 8.153 million total viewers per evening. Making this year the largest advantage in ABC’s favor over NBC since the 1995-1996 season.
NBC hasn’t exactly had a stellar year, with reports of the company covering up sexual assault allegations made against Harvey Weinstein, preventing their reporter, Ronan Farrow, from publishing a story focused on Weinstein’s alleged history of sexual assault and harassment.
Farrow took the article to The New Yorker, which kicked off several more high-profile allegations against Weinstein, which eventually resulted in him being arrested this May.
Andy Lack, chairman and CEO of Sony BMG Music Entertainment in 2004, was also accused of ignoring sexual harassment allegations during his time at Sony BMG.
According to The Daily Beast:
“Lack was chairman and CEO of Sony BMG Music Entertainment in 2004, when, according to former high-level Sony executives, the company discovered that a music executive named Charlie Walk had sent “sexual” messages via company email to female employees, including “graphic” pornography.
Soon after finding the messages, executives said, they repeatedly implored Lack to address Walk’s sexual harassment. Each time, Lack declined to act.”
Let’s not forget the scandal that rocked NBC earlier this year when MSNBC host Joy Reid was found to have published several anti-Semitic and homophobic remarks online, as well as having spread many 9/11 conspiracies, on her old blog. Reid’s first thought was to claim that her blog was hacked, a claim that was never proven to be true.
Then, there was the scandal over NBC News’ Matt Lauer, who was ousted from the company after several sexual misconduct allegations struck all at the same time. MSNBC host Chris Matthews’ shady past also came to light last December. Then this past May, Tom Brokaw was also accused of sexual harassment.
In the meantime, Megyn Kelly’s Today show has consistently failed to bring any rating success to the company.
These issues, along with others could be why Andy Lack may be on his way out at NBC News.
Time will tell.
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